The "Chipotle Burrito Builder" was created in honor of Chipotle's National Burrito Day.
Players are transported to 1993 in the first Chipotle restaurant, where they must assemble and roll burritos using the correct ingredients before time runs out.
The first 100,000 Roblox players who successfully roll a burrito will win enough Burrito Bucks to exchange for a redemption code that can be used on the Chipotle app, Chipotle.com, or Chipotle.ca. Chipotle Rewards members can also get a free Queso Blanco topping or side with the purchase of an entrée using a promo code. Players can also engage in a side quest to deliver burritos and earn additional rewards. This marks the first time a brand has allowed Roblox players to earn and redeem virtual currency for real items, specifically a burrito in this case.
Chipotle Burrito Builder is inspired by Chipotle fans on social media who compared the complexity of rolling burritos to playing a video game. With Chipotle Burrito Builder, Chipotle also becomes the first national restaurant brand to serve virtual food on Roblox. Additionally, the brand is launching a modular world strategy on the platform, themed around the 1990s in tribute to the birth year of the Chipotle burrito and the company's first location in Denver, Colorado, which opened that same year. Roblox players will also have the chance to wear Chipotle uniforms inspired by the 1990s while rolling burritos and to unlock new virtual items also inspired by 1990s fashion.
Chipotle has also launched the first Roblox player-inspired menu item, the Chipotle Burrito Builder Burrito. Chipotle Rewards members can exchange their points for a Roblox gift card valued at 400 Robux. Additionally, Chipotle gave away one million Robux to its fans on April 7 via its Twitter account.
Welcome to Chipotle Burrito Builder. Teleport back to the original Chipotle location in 1993, the year the Chipotle burrito was born. Use your skills to build and roll burritos like a true Chipotle crew member.
🌯 ROLL burritos
💸 EARN Burrito Bucks, unlock FREE exclusive virtual items + purchase extra in-game items
🎒 DELIVER burritos around town in a side quest to unlock a reward
P.S. Discover the secret entrance to enter the Boorito Maze.
Once you've entered the Chipotle Burrito Builder experience, follow the red arrow on the ground in front of you—this will direct you inside of the Chipotle establishment. From here, speak to the Chipotle Crew Member NPC. Upon doing so, he will give you an official Chipotle uniform and introduce you to the experience's minigames.
To succeed in the Burrito Builder minigame, players will need to take customer orders, build their burritos correctly, and roll them closed in a short amount of time. The more orders that you successfully fill, the less time that you'll have to roll the next incoming burritos. While this minigame may seem simple with it's drag-and-drop mechanics, timing your orders can quickly become overwhelming, so you may need to play it multiple times to get the hang of it.
The burritos that you roll successfully, the more points that you will get.
To succeed in the Guajillo Steak Grill minigame, players must grill, season, slice, and mix as many guajillo steaks as possible in a short amount of time. To do this, pay attention to the temperature meters while the steaks are cooking, making sure to remove them from the grill before they burn by clicking on them when the meter reaches the green section.
Next, we need to slice our cooked steaks into small pieces. Do this by double clicking your left mouse button as the knife moves over the green lines on the steak.
To finish, we need to mix our steak with cilantro and lime by clicking as fast as possible. The faster you click, the faster you will stir.
The more steaks that you successfully complete, the more points that you will earn at the end of the minigame.
The list below contains all of the free items that are currently available inside of Chipotle Burrito Builder. Most of these items must be earned by rolling a designated number of burritos, while others are earned through completing quests or purchased with Burrito Bucks.
Once you've rolled enough burritos to unlock an item, you'll need to claim said item in order to add it to your Roblox inventory. To do this, click the Clothing icon on the right-hand side of the screen—this will open the clothing menu. Inside of this menu should be all of the clothing and accessories that you've unlocked so far. Press the Claim button to add them to your inventory and receive the corresponding experience badge.
After they've been claimed, these items should appear in your inventory within a few minutes.